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JOURNAL


Ligting installation
I do business activities on a daily basis because I want to provide a "life with rich lights", but I tend to focus only on the functional...

Yuichiro Noguchi
Aug 10


History of design
Generally, when we think of design, we imagine expression through form. However, there are things that are both functional and beautifully designed, and others that function well but whose design is lacking… Throughout history, a wide variety of designs have existed in the world.

Yuichiro Noguchi
Aug 10


The meaning of owning a vintage
I like vintage chairs, and the first chair I bought is more than 25 years ago. The first time I bought it was at the L.A. Rose Bowl Flea...

Yuichiro Noguchi
Aug 10


To have a happy meal
This happened when I was having lunch with a friend who used to work in outside sales. I remember my friend saying, 'Lunch is just fuel, so anything will do.

Yuichiro Noguchi
Aug 10


Think about the lights of house
Our studio and gallery displays many so-called iconic lighting pieces. The focus is on lighting and interiors designed during the mid-century period, roughly from the 1950s to the 1970s, from countries such as Denmark, Italy, and France.

Yuichiro Noguchi
Aug 10


The ideal relationship between people and light (Part 2)
In the first part, I told you two points that the ideal relationship between people and light is "living according to the providence of...

Yuichiro Noguchi
Aug 10


The ideal relationship between people and light (Part 1)
People wake up with the morning light and sleep as darkness falls. Our bodies have a biological rhythm called the 'circadian rhythm,' which corresponds to the day-night cycle. This rhythm, which promotes quality sleep and forms the foundation of a healthy mind and body, is actually deeply connected to light.

Yuichiro Noguchi
Aug 10


Differences in values with Westerners
I first encountered secondhand clothes when I was in high school. At that time, DC brands were at their peak, and the clothes featured in magazines were expensive and hard to buy. I remember being very excited when I first entered a secondhand store, where unique clothes with an atmosphere I had never seen in magazines or brand stores were packed tightly together.

Yuichiro Noguchi
Aug 10


The reason why interior is important (Part 2)
人は様々な個性を持っていますが、見た目や声など生まれた時から決まっている部分もあれば、外見や内面など育った環境によって大きくされる部分もあります。

Yuichiro Noguchi
Aug 10


The reason why interior is important (Part 1)
「快適な住空間を求める」というのは皆さん同じだと思いますが、その快適の具対的な定義は人それぞれ。

Yuichiro Noguchi
Aug 10


Pierre Bourdeu's Theory of Cultural Capital
文化資本は、「お金以外の豊かな人生を送るために必要なものや能力」と定義することができ、文化芸術の素養やテーブルマナー、言葉遣い、余暇の過ごし方など、これらを文化的な資本として捉えた概念で、「豊かな人生」とは経済的なものだけでなく、健康や人間関係の充実も含まれ、モノ、価値、行動様式がそれにあたる。例えば同じ年収帯の家族がいて、同じ予算で夕食へ行くとして、ある家族は焼肉食べ放題を選び、一方の家族はイタリアンレストランを選ぶ。つまり、食事というものをどのように捉えているか、お腹いっぱいになるのが目的か、良質なものを適量食べて感動することが目的か、というように判断の根底で影響を与えるのが文化資本である。

Yuichiro Noguchi
Aug 10
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